THIS IS ME kicked off on Saturday, August 27th at The Heeren Shops, a shopping and lifestyle mainstay of the young, and young at heart. View more than 150 photos of the event launch!

View Photo Album of THIS IS ME launch at Heeren Click here

THIS IS ME Fashion Show
No coat hangers there, but real models who are real women

THIS IS ME Stage Performances
Artiste like Wendy Koh took to the stage in a spirit of women?s empowerment.

Who Wants to Be AWARE Race
An Amazing Race-inspired interactive game where contestants sped through The Heeren while answering questions about the issues facing women. $1000 shopping vouchers were given away, sponsored by The Heeren Shops, the Official Venue Sponsor.

THIS IS ME Photo Montage
Exploring expressions of beauty, confidence and self-esteem through photography.

The Photo Montage is a year-long campaign that AWARE hopes will really capture the imagination and self-expression of women in Singapore. This campaign invited women to send in photographs of themselves at their most comfortable, a photograph that says something about who they are. There were photograghs of women dancing, working, wearing their favourite outfit or playing their favourite sport, and many others that captured their personality. The photographs were exhibited on 27 and 28 August at The Heeren.